SOLIDATUS

Gaining business recognition with new audiences

SERVICES:

  • Business Profiling
  • Narrative Building
  • Comms Strategy
  • Media Relations
  • Content
SOLIDATUS

Gaining business recognition with new audiences

SERVICES:

  • Business Profiling
  • Narrative Building
  • Comms Strategy
  • Media Relations
  • Content
THE CHALLENGE

Data specialist Solidatus grew rapidly, expanded into new sectors, and announced its most significant company news.

Solidatus was looking for recognition with those new audiences, but had never championed its profile before. The business needed an adaptable agency which understood its needs as a quickly evolving tech business, and a partner on all aspects of data management operations.

THE CHALLENGE

Data specialist Solidatus grew rapidly, expanded into new sectors, and announced its most significant company news.

Solidatus was looking for recognition with those new audiences, but had never championed its profile before. The business needed an adaptable agency which understood its needs as a quickly evolving tech business, and a partner on all aspects of data management operations.

WHAT WE DID

We established Solidatus as a key player among financial services, fintech and business titles, by capitalising on the platform’s unique approach in the data management space.

We developed a sustained campaign that tapped into core themes in the news agend – regulation, business compliance, and effective management of data as a critical organisational asset for some of the world’s biggest and most complex companies.

We executed campaign plans for every company news announcement, to communicate the significant growth milestones in the company’s expansion.

We secured business profiling opportunities and interviews – including detailed thought leadership articles showcasing its expertise on data management and compliance.

Put simply, we delivered an ongoing media profile to showcase who Solidatus is, and precisely what sets their solution apart.

THE RESULTS

70+ articles in target press in 2020 across news, interviews, podcasts, authored articles and commentary.

Potential audience reach of over 37 million people.

THE RESULTS
190
Articles secured
across news, interviews, podcasts, authored articles and commentary.
89.9M
Audience
on the Ramadan 2023 Hellmann’s Iftar For All initiative, including Sky News, MSN, BBC Radio Manchester and the Islam Channel.
37 million
Of people
Potential audience reached
TESTIMONIALS

“The team at the Media Foundry have been instrumental in working with us to elevate our media stature.

Flexible, strategic, and consultative, the support we have received from the team across a number of comms tactics from issues management and rapid response through to structured thought leadership in often competitive spaces has quickly become recognised and respected throughout our organisation.”

Adam Zeidan,

Global PR, advocacy and research manager at Human Appeal

Adam Zeidan,

Global PR, advocacy and research manager at Human Appeal