Archive

The rising tide of faux-green discourse

7 December 2023 The greenwashing spin cycle Kat Jackson The rising tide of faux-green discourse The rising tide of faux-green discourse It’s impossible to work in PR for any length of time and not be able to spot a trend emerging in the media. Rather like when major movie studios release two competing films with the same premise at the ...

The green revolution will not be televised….

21 August 2023 The green revolution will not be televised…. Kat Jackson Head of Client Services …It’s just quietly going on all around. …It’s just quietly going on all around. After a year of unprecedented temperature targets, wildfires throughout Europe and North America and sea temperatures hitting record levels, the reality and impact of living with climate change is ...

Beyond consumers

14 August 2023 Beyond customers Drisha Jain Junior Account Executive Beyond Consumers: ‘B2B’ Influencers Fueling Growth Beyond Consumers: ‘B2B’ Influencers Fueling Growth Fun Fact: in 1760, the world saw one of the first influencer collaborations, when Stoke-On-Trent potter Josiah Wedgewood made a set of teacups for Queen Charlotte. Naturally, the term ‘influencer’ didn’t exist thenOne of the hottest and most (ahem) ...

…how community could be the key to unlock FemTech

14 August 2023 Misinformation, misogyny, and money Grace Tucker Account Director Misinformation, misogyny, and money: how community could be the key to unlock FemTech Misinformation, misogyny, and money: how community could be the key to unlock FemTech Historically, women’s health has been an issue shrouded in misinformation and lack of understanding. We’ve all heard of the Freudian term ‘hysteria’, which the psychoanalyst used ...

Media: Found – August 23

8 August 2023 Media: Found - August 23 A regular digest of what we’ve been watching/ listening to, articles we’ve read and other items on our radar: Grace Tucker Senior Account ManagerI’m very torn of late – pink and black are my two favourite colours. While I’m drawn into the heady tones of Barbie with kitsch rose-hued delight, I was ...

The fintech fairytale continues

24 July 2023 The fintech fairytale continues Kat Jackson Head of Client Services …but are companies’ stories clear? …but are companies’ stories clear? When it comes to economic success stories in the current landscape, fintech remains the belle of the British Business Ball. The amazing successes of London fintech in particular are landing weekly, with the announcements of Wise’s shares successes and ...

It’s Barbie world

13 July 2023 It’s Barbie world This summer is, it's firmly a #Barbie World... and we're all living in it. Kat Jackson Head of Client Services Ready your #kenergy and dust off the Dream House… Ready your #kenergy and dust off the Dream House… …you would have to be living underground not to have been exposed in some fashion to the Barbie ...

Synthesia

“Our recent project experience with the Media Foundry can be summed up in a few words – professional, flexible, open, knowledgeable. “The team kept us informed on updates and developments with the project rollout, and their industry expertise and media awareness were essential in bringing the work to a successful conclusion.

Charity Times Awards

28 June 2023 Charity Times Awards The Media Foundry, Human Appeal shortlisted for PR team of the Year Award Kat Jackson Head of Client Services Hot off the presses: Hot off the presses: The Media Foundry has been shortlisted for the 2023 Charity Times Awards, for its work with Human AppealThe PR team of the Year Award is set to be hotly contested, ...

Media: Found – July 23

24 July 2023 Media: Found - July 23 A regular digest of what we’ve been watching/ listening to, articles we’ve read and other items on our radar: Tom Phillips Senior Account ExecutiveEvery year, Cannes marks a major point in the adland calendar. Known for its lavish parties and luxury villas, the event is supposed to be a celebration of creativity ...