Archive

PR for startups: gold dust for future unicorns.

19 June 2024 PR for startups: gold dust for future unicorns. Grace TuckerAccount DirectorFounders have a tough gig. They’re the ultimate plate spinners. More often than not, they’re working at every hour of the day to develop their product. Meanwhile, in saturated markets, they're devising strategies to engage their target audience and looking to raise investment. ...

Charting an Inclusive Future in FemTech

14 March 2024 Charting an Inclusive Future in FemTech Braden MacDonald Senior Account ExecutiveIn FemTech, inclusivity isn't just a buzzword; it's a necessity: the United Nations Global Report found that nearly 90% of men and women hold some form of gender bias against women. This can have serious consequences - misdiagnosis, delayed diagnosis and lack of treatment. For femtech, ...

The Media Foundry Feed – February Newsletter

February 2024 The Media Foundry Feed Newsletter - February 2024 Introducing the Media Foundry Feed - your revamped rendezvous for all things charity, creative, and femtech. We're shaping the conversation, so get ready for some (big) opinions that may leave you feeling galvanised, challenging your perspectives, or igniting those creative sparks! Read the full newsletter below: ...

Media: Found – January 24

22 January 2024 Media: Found - January 24 A regular digest of what we’ve been watching/ listening to, articles we’ve read and other items on our radar: Tessa Laws Chief Executive Officer All hail the beckoning of the end of the month of abstinence... All hail the beckoning of the end of the month of abstinence... All hail the beckoning of the ...

Media: Found – November 23

7 December 2023 Media: Found - November 23 A regular digest of what we’ve been watching/ listening to, articles we’ve read and other items on our radar: Photo courtesy of BBC News Tessa Laws Chief Executive Officer Techtastic Techtastic Tech is in its heyday – and there’s something for everyone.Name your favourite tech. Mine are: Femtech, Sextech and Agetech. As a quasi-mathematician in ...

The Vital Role of PR for Charities

1 November 2023 The Vital Role of PR for Charities Braden MacDonald Senior Account Executive The Vital Role of PR for Charities As we near the second winter where the temperatures may be the second most biting thing to affect the nation, the cost-of-living crisis continues to loom large over many sectors.While fuel, food, and energy costs continue to fluctuate, little ...

Media: Found – October 23

25 October 2023 Media: Found - October 23 A regular digest of what we’ve been watching/ listening to, articles we’ve read and other items on our radar: Grace Tucker Account DirectorAn article recently popped up on my LinkedIn feed which caught my eye: ‘Women and underrepresented founders aren’t going to wait for the VC industry to transform itself’, and of ...

Festival of Marketing 2023

18 October 2023 Festival of Marketing 2023 Braden MacDonald Senior Account Executive 7 Key Lessons from the Festival of Marketing 2023 7 Key Lessons from the Festival of Marketing 2023 As a professional in the public relations and marketing industry, attending the Festival of Marketing 2023 was not just an event; it was an opportunity to dive into the heart of this ...

Media: Found – September 23

15 September 2023 Media: Found - September 23 A regular digest of what we’ve been watching/ listening to, articles we’ve read and other items on our radar: Tessa Laws Chief Executive Officer A screen-free (mostly) travelog A screen-free (mostly) travelog My summer was very special. I work a few jobs – CEO of Media Foundry being one of them – and for the ...